KPLU: Has Google lost its way?
From KPLU Radio and NPR:
Why has Google lost its way? Mark Anderson (CEO of Strategic News Service) says the company began with a search engine, but no real business plan. Now, it needs to focus on what it can do best and not try to do everything.
Here’s what Mark predicted last December:
Google Loses Its Way, failing to answer the critical question: “What Business Am I In?” even as Android, Google Phone, and e-ditions prosper (mostly without revenues). The company will be perceived as confused and unable to develop or support long-term strategy. Is this death by a thousand profitless successes?
How would Mark answer the “what business am I in” question for Google?
Listen and find out now.